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Regent offers a B.S. in Business - Marketing program online and in Virginia Beach, VA 23464.

B.S. in Business – Marketing

Lead the Way Through Regent’s B.S. in Business – Marketing Program

Ready to take your place in the world of business and marketing? Regent’s Bachelor of Science (B.S.) in Business – Marketing program builds upon the core strength of our business degree to help you grow as a principled leader and innovator. Study courses in public relations, social media marketing, e-commerce, advertising and promotion, and marketing research. You’ll also explore the forces that shape consumer behavior and the tools of communication at work in corporations, nonprofits and other organizations.

On Campus, Online
120+
January 13, 2025
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GAIN HANDS-ON EXPERIENCE

Experience an entrepreneurially-focused education and interact with small business owners.

BUILD ON A STRONG FOUNDATION

Anchor your knowledge and skill on Christian principles and values.

LEARN FROM THE BEST

Learn from distinguished faculty in Virginia Beach with executive leadership experience.

ALIGN YOURSELF WITH EXCELLENCE

Regent has been ranked among Top National Universities by the U.S. News & World Report for two consecutive years (2019 & 2020). Our programs have also ranked as the #1 Best Online Bachelor’s Programs in Virginia for 8 years in a row. Experience the Regent difference through our ACBSP-accredited Bachelor of Science in Business – Marketing program.You can pursue this program online or at our beautiful campus in Virginia Beach.

Regent's Bachelor of Science (B.S.) in Business program is a member of ACSBP.

On completing the B.S. in Business – Marketing program you will be able to:

  • Write and present business and marketing plans.
  • Think critically and make ethical decisions.
  • Prepare for a career in marketing management, public relations or communications and product management.

Career Opportunities

  • Marketing
  • Account executive
  • Market analysis
  • Project management
  • Public relations
9%
Projected growth in employment of public relations specialists from 2016-2026 Bureau of Labor Statistics

Admission requirements for this business degree with a concentration in Marketing vary based on the stage you’re at in life. Select a link below to learn how to apply.

2019-20 Tuition Rates

Program TypeTuition

On-Campus Student

  • 12-18 credit hours per semester
  • Under 12 credit hours
  • Over 18 credit hours

 

  • $8,610 (block rate)
  • $605/credit hour
  • $574/credit hour

Online Student (enrolled in 8-week classes)

  • Full-time (12* credit hours)
  • Part-time (6* credit hours)
*Average number of credits per semester.

 

  • $395/credit hour
  • $450/credit hour

RN to B.S. in Nursing Tuition

  • $295/credit hour

 

Student Fees

Fee

Amount

Description

Application Fee (On-Campus & Evening/Online Students)

 

$50

One-time fee, nonrefundable

Enrollment Deposit (On-Campus Students)

Enrollment Deposit (Evening/Online Students)

$150


$50

Fee is deducted from tuition costs

Graduation Fee(On-Campus & Evening/Online Students)

$60

One-time fee upon submission of graduation application

University Services Fee(On-Campus Students)

University Services Fee(Online Students)

$700/semester

$550/semester

Contributes to university academic and administrative operations

 

Optional Fees

Late Payment

$100/Session

Incurred per session in the event of late tuition payment

Course Fees

Varies,
$70-200 per course

Some courses in theater, animation, cinema television or science labs carry an additional fee

2020-21 Tuition Rates

Program TypeTuition

On-Campus Student

  • 12-18 credit hours per semester
  • Under 12 credit hours
  • Over 18 credit hours

 

  • $8,610 (block rate)
  • $574/credit hour
  • $574/credit hour

Online Student (enrolled in 8-week classes)

  • Full-time (12* credit hours)
  • Part-time (6* credit hours)
*Average number of credits per semester.

 

  • $395/credit hour
  • $450/credit hour

RN to B.S. in Nursing Tuition

  • $295/credit hour

 

Student Fees

Fee

Amount

Description

Application Fee (On-Campus & Evening/Online Students)

 

$50

One-time fee, nonrefundable

Enrollment Deposit (On-Campus Students)

Enrollment Deposit (Evening/Online Students)

$150


$50

Fee is deducted from tuition costs

Graduation Fee(On-Campus & Evening/Online Students)

$60

One-time fee upon submission of graduation application

University Services Fee(On-Campus Students)

University Services Fee(Online Students)

$750/semester

$600/semester

Contributes to university academic and administrative operations

 

Optional Fees

Late Payment

$100/Session

Incurred per session in the event of late tuition payment

Course Fees

Varies,
$70-200 per course

Some courses in theater, animation, cinema television or science labs carry an additional fee

“Regent prepared me for steps I needed to take to start a business, as well as to lead one.”

Hunter Davis, J.D., 2013

“I have loved every minute of the honor’s program … One thing that has continually surprised me has been the willingness of faculty members to take you under their wing and help you improve your skills.”

Luke Isbell, B.A., 2020 Honors Program

“Regent's online, eight-week programs will help you take responsibility and have a way to be self-taught. You'll not only have that initiative, but you'll be able to interact with your professors online. It was really good for me.”

Taniki Richard, B.S., 2015

“Regent gave me the skills I needed and prepared me for the work I’m doing now.”

Stryker Watts, 2013

“Regent offered me ... a stepping stone towards academics, towards my future as a Christian leader to change the world, but perhaps more importantly, it gave me a community.”

Katherine Person, B.A., 2017 International Studies